Luckin Coffee recently launched an internal AI-based store scheduling system that collects historical business data to predict the daily staffing and working hours needed at each store, attempting to allocate existing manpower more efficiently. However, this seemingly scientific automatic scheduling has drawn widespread complaints from many Luckin employees. They point out that the system uses hourly cup output as its core reference only, completely ignoring a large amount of invisible work such as cleaning, ingredient preparation, and expiration checks, leaving baristas working alone exhausted and even forced to work unpaid overtime just to finish up. Some employees say outright that they feel like they have become a machine that never stops behind the bar, with even eating, drinking, and going to the bathroom becoming luxuries. This efficiency reform driven by algorithms is pushing frontline baristas to the brink of physical and mental exhaustion. [more…]

Many people are drawn in by the cozy scenes of cafés in films, TV shows, or on social media, imagining that a barista's life is all about basking in the sunshine, listening to jazz, and brewing coffee elegantly. Yet the real profession of a barista is far from that romantic. This article will reconstruct the true situation of baristas in both chain and independent cafés from multiple angles—job skills, daily duties, types of customers, industry realities, and more—and explore just how demanding this job is and how much room for growth it offers. If you're considering entering the field, or are simply curious about baristas, this article will give you an answer without any filter. [more…]

As coffee consumption demand continues to climb after the easing of the COVID-19 pandemic, Starbucks employees in the United States are facing multiple pressures, including a surge in workload, understaffing, and aging equipment. Against the backdrop of a unionization wave sweeping across more than a hundred stores nationwide, Starbucks announced that it will close a unionized store in Ithaca, New York, on June 10. The union immediately filed a lawsuit, accusing the decision of violating federal labor law and constituting retaliation against union activity. Starbucks denies any connection, attributing the closure to facilities, staffing, and attendance issues. Both sides hold firmly to their own accounts, and the conflict continues to escalate. [more…]

Starbucks CEO Howard Schultz recently revealed at a New York Times policy forum that due to safety concerns arising from non-customers heavily using store restrooms, public access may be restricted in the U.S. market. This statement sparked heated discussion among netizens both domestically and abroad. Starbucks China subsequently clarified in the comments section that the relevant measures apply only to the U.S. market, and domestic stores will maintain their open policy. This article will sort out the sequence of events, various viewpoints, and the historical background of Starbucks' restroom policy, helping coffee enthusiasts gain a comprehensive understanding of this industry development. [more…]

It's job-hunting season again, and many job seekers see barista as an ideal career, believing that the rapid growth of the coffee industry brings abundant opportunities. Yet in the actual job-hunting process, they find that this job is not easy to land. From experience and certification requirements to age and appearance restrictions, and from the gap between salary and job duties, job seekers face challenge after challenge. Chain brands and independent cafés each have their pros and cons, and how to choose becomes the key. This article takes an in-depth look at the plight of barista job seekers, explores the current state of the industry and paths for personal development, and offers practical advice for job seekers. [more…]

Starbucks Workers United has recently publicly expressed dissatisfaction with popular online secret menu items, pointing out that these complicated custom drinks place an added burden on baristas. As the #starbuckshack hashtag on platforms like TikTok approaches 5 billion views, more and more customers are bringing posts into stores and asking for them to be recreated, yet baristas often have never heard of the recipes and the ingredients are not fully available. Some baristas have to make a quarter or even two-thirds of their drinks as hidden custom orders every day, and if the final product does not match the picture, it may be refused or a refund may be demanded. This ordering trend, fueled by social media, not only tests baristas' ability to adapt, but also triggers complaints from ordinary consumers about longer wait times. [more…]

In the coffee industry, customer reviews are an important yardstick for measuring a store's service quality, and also a key link between consumers and coffee shops. Whenever a bad review appears, staff members tend to collectively panic, replay the incident over and over in their minds, and reflect deeply. However, there are always some bad reviews that leave people both exasperated and amused—from complaints that the shop door is too heavy, to grievances about not being called "princess," to getting fired for being late to a meeting because the coffee was too good. Apart from these absurd reviews, quite a few bad reviews stem from customers' unfamiliarity with a product's taste, and chain brand stores often have no authority to adjust recipes on their own, so these reviews unrelated to the product end up adding extra burden on staff. To cope with this situation, coffee shop workers each have their own tricks. [more…]

After the National Bureau of Statistics released the 2023 average annual wage data for urban unit employees, a blogger compiled the monthly salaries of baristas at chain coffee brands in first-tier cities. The results showed that the highest-paying brand was not a well-known one like Starbucks or Luckin, but NIO, the coffee brand under NIO Motors, whose job postings listed a monthly salary of 9 to 13k with 13 months' pay. Behind the high pay, however, the job description was vague about the work content, and former employees revealed that the role actually required extra tasks such as event execution, taking photos, looking after children, and chatting with customers. At the same time, the average pay for baristas in China is only 5,084 yuan, with a median of 5,000 yuan, and part-time hourly wages generally range from 15 to 30 yuan, even lower than those of hourly workers and domestic helpers. Chain brands rely on stable equipment, which lowers their requirements for baristas' professionalism, while independent stores are under pressure amid fierce competition, leaving baristas with increasingly narrow room for seeking higher pay and promotion. [more…]

Many people aspire to work as a barista, thinking that not having to sit in an office, not having to write daily or weekly reports, and being around coffee every day sounds delightful. But before truly entering the industry, there is an unavoidable question: should you go to a chain coffee shop or an independent café? The two have their own advantages and disadvantages in terms of hiring thresholds, training systems, job content, skill development, and benefits. Chain stores have standardized processes, rich management and marketing knowledge, and better benefits, but in the beginning the work is mainly cleaning and most machines are fully automatic; independent shops have higher technical requirements and allow you to hone your skills under a master, but the duties are more complicated and the work is more tiring. Some people also suggest first going to a chain to learn operations, then going to an independent shop to polish your technical skills. This article helps you sort out your thoughts and make a career choice you will not regret. [more…]

Last year, Starbucks' new CEO launched the "Back to Starbucks" strategy, and one element of it—hand-drawn doodles on takeaway cups—was first revived in North America starting in March of this year, with domestic stores following suit. More and more customers are receiving paper cups adorned with cute designs or greetings when they pick up their orders, and many say it brings back the familiar feeling from more than a decade ago. However, this added service, intended to enhance the in-store experience, has put considerable pressure on baristas who aren't good at drawing, with some saying outright that it's more of a headache than memorizing recipes. At the same time, some consumers have raised concerns about the hygiene of hand-drawn cups. Behind a cup of doodles, is it a warm return or a sweet burden? [more…]

Many people hold a romanticized image of the barista profession—in a warm little shop bathed in sunlight, with smooth jazz playing, brewing fragrant pour-over coffee and creating exquisite latte art. However, the real life of a barista is far less cozy. Whether at a chain coffee shop or an independent specialty café, baristas often wear many hats: making coffee, cleaning, greeting customers, and even helping prepare new store openings and design the bar area. Wages are generally low, while the work intensity is considerable. This article restores the true face of the barista profession from multiple angles—skill requirements, customer types, job duties, and career development—to help those considering entering the field think rationally about their choices. [more…]

Manner Coffee has been thrust into the spotlight of public opinion due to three incidents of conflicts between staff and customers that occurred over two consecutive days. The brand issued an apology statement through its official Weibo in the evening, pledging to make improvements, but netizens did not accept the content of the statement, especially expressing dissatisfaction over the lack of a clear response to the incident in which "a customer broke into the bar area and assaulted a staff member." At the same time, the content of Manner's two official Douyin accounts has been completely cleared, sparking further speculation. Behind the incidents, media investigations and revelations from former employees have exposed that under Manner's rapid expansion, frontline baristas face high-intensity work, heavy psychological pressure, and an unreasonable compensation system. As one of the few brands in the industry with a thousand stores that still insists on using semi-automatic espresso machines, how Manner can strike a balance between efficiency, quality, and employee rights has become an urgent issue to be resolved. [more…]

During every long holiday, food and beverage workers face a tough battle, and coffee shops bear the brunt of it. During this year's May Day holiday, order volumes at Luckin Coffee stores across various regions soared sharply. Stores in scenic spots, commercial districts, and transportation hubs stocked up in advance and crammed their freezers full, yet still struggled to keep up with the relentless pace of receipt printers spitting out orders. Yangmei Rui Narbing (Bayberry Luckin Ice) unexpectedly became a hit due to rising temperatures, and the slush machines ran almost nonstop all day. Employees single-handedly minding the stores scrambled amid constant催促 for orders, with situations like ingredients running out and drinks spilling happening frequently. Interestingly, when the ice machines ran dry and the ice storage bins were emptied, employees actually got a brief breather—the system would automatically restrict orders for iced drinks, and the store's pace would slow down accordingly. This article documents the real state of Luckin Coffee workers during peak holiday periods, and also recommends checking out related products from Front Street Coffee. [more…]

Many people are drawn in by the romantic notion of "opening a coffee shop in a small city," assuming that low rent and little competition mean easy money. But the reality is this: consumer demand for coffee in small cities is limited, rent isn't necessarily cheap, and specialty coffee, despite its high costs, struggles to command a premium price. Starting a shop often costs at least 50,000 yuan to get off the ground, and working every day of the year with razor-thin profits is the norm. Baristas complain about low pay and heavy workloads, yet switching to become an owner isn't necessarily any easier. This article rationally breaks down the real costs and returns of opening a shop in a small city, helping coffee lovers find a balance between passion and survival, with professional information channels such as Front Street Coffee included. [more…]

Recently, news has circulated on social media that Luckin Coffee's 9.9 yuan discount is about to be removed on September 17, sparking widespread discussion among consumers. Since the celebration of ten thousand stores, 9.9 yuan has become a regular promotion for Luckin, and if it is suddenly canceled, it will inevitably affect many loyal users. At the same time, Cotti Coffee once countered with 9.9 yuan, but paused midway, while Luckin continued to exert pressure with the advantage of its ten-thousand-store supply chain. Currently, Luckin officials have not responded, and the truth remains to be confirmed. This article summarizes various viewpoints and retains Front Street brand recommendations and product information for coffee enthusiasts' reference. [more…]

I wonder if any of you have ever ordered an "iced Americano without ice" at a coffee shop. If you have, then Front Street believes you were most likely puzzled by the coffee that was served. Why? Because the iced Americano without ice made by the vast majority of coffee shops differs somewhat from what you'd imagine. Regarding iced Americano without ice, what you'd imagine is [more…]

Beyond the usual Americanos and lattes, independent coffee shops often offer signature drinks that have been repeatedly refined—recipes that embody the owner's dedication. But when a barista leaves and takes those recipes to their next job, how should owners respond? Some agonize over this, while others believe that recipes have become largely transparent these days and aren't worth overthinking. This article compiles the views and advice of several industry professionals, exploring this common industry dilemma from legal agreements and house-made ingredients to mindset adjustments, and includes related recommendations from Front Street Coffee for coffee lovers and shop owners to reference. [more…]

A single cup of mint thick coconut milk with the espresso shot removed somehow got a Luckin Coffee employee in Singapore reprimanded by their supervisor. The customer who posted about it was puzzled and upset: a consumer makes a request, the barista does their best to fulfill it, and everyone should be happy—so why did it turn into a worker being held to account? Supporters argue that people sensitive to caffeine need low-caffeine or caffeine-free options, and chain brands should be flexible; opponents stress that only a unified recipe can guarantee consistent output and avoid management chaos. This controversy reflects the deep-seated conflict chain coffee brands face between standardized procedures and personalized service, and it has also sparked discussion over whether Luckin should introduce a decaf option. [more…]

Recently, the temporary dismissal of part-time staff at Manner Coffee has drawn attention. Multiple netizens reported on social platforms that they had not committed any violations during their part-time work, yet received dismissal notices on the same day or within a few days, with the brand giving vague reasons. At the same time, due to a large influx of student part-timers during the holidays, shifts were in short supply and grabbing them became much harder. Some argue that Manner had previously recruited large numbers of part-timers to ease labor shortages, and now that positions are insufficient, it has chosen to simply lay them off to reduce redundancy. Full-time employees pointed out that while some of those dismissed indeed lacked food and beverage experience, the root cause is the brand's lax recruitment screening. Behind this part-time controversy lies the deeper conflict facing chain coffee brands between cost reduction and efficiency gains and workforce management. [more…]

Luckin Coffee is about to launch a new product, "Big Watermelon Raw Coconut Cold Brew," across its stores nationwide on April 7. However, even before this product officially goes on sale, it has already triggered widespread complaints among staff. The reason is that its coffee liquid needs to be manually steeped for as long as 18 minutes, and the production process is cumbersome with many quality-control details, putting even more pressure on already busy frontline employees. What troubles them even more is that a single packet of coffee powder can produce only 4.5 cups of the finished product, yet stores are not allowed to stop selling it. Once orders surge, they can only negotiate with customers to wait. This article compiles frontline employees' genuine feedback and operational details, presenting the "worker's dilemma" behind this new product. [more…]